In an ongoing partnership with Microsoft’s Social Intelligence Practice, SHARE helps the Research and Insights team answer pertinent business questions by applying innovative Natural Language Processing-based methodologies to analyse social media conversations.
After a tumultuous 2020, 2021 noticed a growing conversation around the future of what hybrid working might look like.
To implement a successful hybrid working policy, Microsoft partnered with SHARE Intelligence to get an understanding of how workers feel about hybrid work and how this has changed over time.
In our recent Masterclass, Justin Schoen, Group Manager (Social Intelligence) at Microsoft and Jasmin Fischer, Research and Insights Director at SHARE discussed how Microsoft use social intelligence to drive their business forward and how they utilised social data in the case study of ‘Hybrid Work’.
Key learnings:
- How Microsoft use social intelligence
- What’s driving the hybrid working conversation
- Passion and pain points of hybrid work
- What different audiences think of hybrid working
- How Microsoft have implemented these findings
To sign up for future SHARE Masterclass webinars or to learn more about our hybrid work project, please get in touch.