WhatsApp, how-to and food trends

This week in 60 seconds…

A final thought…

Keeping an eye on future trends, like Pinterest’s predictions, can help you leverage opportunities before your competitors. Positioning your product with the zeitgeist can help you gain larger reach and awareness as you ride on contemporary conversations.



This week we launched our SHARE Jingle Jumble Sale – an opportunity for us to give back this Christmas. We’ve teamed a bunch of weird and wonderful objects accumulated at SHARE HQ over the year with a variety of creative services to raise money for Crisis and StandUp for Kids, two charities committed to ending homelessness. Simply head to our website to find out more and make your donation!

Data Dose

Still planning your Christmas social activity? According to Radium One’s report it’s not too late to catch your ‘panic shoppers’ with relevant content and drive them to purchase. If you’re wondering where your consumers are on social and where they share their food and gift ideas, the vast majority (72%) will do so via dark social i.e. one-to-one email or instant messaging.