Trade Nation and SHARE partnered to help understand the trading landscape, explore the drivers of why people start trading, and why people switch trading platforms – to better inform their marketing and communication activity.
SHARE also provided support for an expo event which included creative ideation, executions of stand designs and leaflets.
The activity began with an insight & strategy phase and after a successful understand phase and playbook, Trade Nation have invited SHARE to become a retainer partner for social media content and delivery.
“The trading landscape is a complex environment, with many providers having hidden fees and platforms that aren’t easy to navigate. Trade Nation’s approach of simplicity and transparency is a breath of fresh air, keeping trading simple, while helping educate customers who want to trade – no matter their level of expertise. We are really looking forward to helping Trade Nation with their messaging and simplifying the experience for both new and old traders.” Nathan Townsend, Managing Director SHARE Creative
About the brand
Originally founded in 2014 under the name Core Spreads, Trade Nation knew it was time for a change-up. They were born from a simple belief that customers deserve better, and they’re on a mission to change the trading experience entirely. But their goal is simple, to make the whole experience simpler for anyone who wants to trade – no matter what level you’re at.